POINT OF SALE

A Free Standing Display Unit (FSDU) is a powerful tool for in-store promotions and marketing efforts. These self-contained display units, often made from cardboard, have become a popular independent retail strategy. They combine a practical way to hold products with a dedicated area for advertising. FSDUs allow retailers to make effective use of open spaces between or around shelves, near cash registers, and on counters. They are especially useful for short-term promotions, providing a great way to maximize retail space.   What is an FSDU?   An FSDU is an independent sales tool designed to highlight key products and amplify your promotional campaigns. Their lightweight and portable design make them a dynamic choice for promotional displays, serving both retailers and brands at trade shows. They offer a straightforward, cost-effective, and impactful approach, from encouraging impulse buys to building brand recognition. When you’re looking for a top-notch retail display for your store, these versatile solutions give you a budget-friendly way to grab attention and boost sales. They offer a great return on investment, helping you make the most of every product promotion and increase customer spending during their visit.   Point of Sale (POS) Display Stands   The term ‘point of sale’ refers to the exact moment a customer completes a transaction in your store—it’s where money changes hands. To increase revenue, retailers create and use strategies focused on making point of sale (POS) or point of purchase (POP) displays more appealing. POS stands, including cardboard FSDUs, are the perfect way to draw attention to impulse buys. They present customers on their way to the checkout with a compelling reason to add something extra to their shopping cart. These customized retail solutions even let you design your cardboard display stands to fit your needs, from seasonal themes to striking brand visuals….